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Guest blog by Bob Johnson, Higher Education Marketing Consultant This blog – the first of two from Bob – summarizes results from a recent ‘Top Task Identification’ research activity. In a recent top task research project for a U.S. college, we …
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Are tables in your web pages stopping users in their tracks? Here is an example in which users reached the right page, but left before completing their task. The culprit was a table. Tabular data on the page was broken …
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Posted in Design
On LinkedIn and similar virtual gatherings of user experience designers I am often struck by questions like, “What is the best wireframing/prototyping tool?” which are typically followed by replies in which the respondents give passionate support for their particular favorite …
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Posted in Design, Mobile, Remote usability testing, User requirements
Our ongoing UX bench-marking research with Cisco continues to generate fascinating UX data and insights. Just recently Cisco tested and implemented some improvements to the online registration form which users must complete to create an account. As this task is …
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Posted in Design, Management and strategy
Tagged Forms, remote usability testing, usability testing, UX research
Service design is becoming a key organizational competence for business success in the Digital Age. Let’s look at a real-life service experience and see what we can learn about absolute requirements for great service design. A (bad) service story Just recently, …
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DOWNLOAD SLIDES (PPT: 6 MB) DOWNLOAD VIDEO (WMV: 50MB: 49 minutes) (This webinar occurred April 16th, 2014) Discover the common patterns of tasks that employees expect to be able to do in the digital workplace and how the analysis can …
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Posted in Management and strategy
Tagged intranet
(This webinar occurred March 5, 2014) DOWNLOAD SLIDES (PDF: 3 MB) DOWNLOAD VIDEO (WMV: 129 MB: 1 hour) The Cisco Support website has millions of pages and millions of visitors every month. It is a large and complex environment. How to make …
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Posted in Management and strategy, Remote usability testing
We often hear clients say they need a mobile website and strategy. But building and maintaining a mobile-specific website is making less and less sense for several reasons: Mobile includes an increasingly wide range of displays Mobile devices are …
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Posted in Design, Mobile, Uncategorized, User experience trends
Tagged design principles, mobile, userexperience
We explore examples of how some higher education websites support their top tasks, with approaches that other web managers can learn from. We and our Customer Carewords partners have worked on 24 higher education websites in North America and Europe. …
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Posted in Design
Tagged Higher Education, recruiting, top tasks, universities
Touch-enabled devices are proliferating at an astonishing rate. Touch, multi touch and gesture user interfaces are here to stay, but the wide variation between platforms – and even between applications on one platform – in what each touch action means, …
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Posted in Design, Mobile
Tagged design principles, gestures, mobile, touch, userexperience
