Tag: UX research

Potential Online students: Top Task survey We recently carried out a Top Task Identification project for a College with our partner Bob Johnson, surveying visitors for their top tasks on the College website. The 1,545 respondents included potential students considering …
Continue reading

Posted in Management and strategy, Online UX research, User requirements Tagged , , , , , ,

Guest blog by Bob Johnson, Higher Education Marketing Consultant This blog – the second of two from Bob – summarizes results from a recent ‘Top Task Identification’ research activity. In my first article, 3 Top Tasks for “Online” Future Students: Cost, financial …
Continue reading

Posted in Management and strategy, Online UX research, User requirements Tagged , , , , , , ,

Guest blog by Bob Johnson, Higher Education Marketing Consultant This blog – the first of two from Bob – summarizes results from a recent ‘Top Task Identification’ research activity. In a recent top task research project for a U.S. college, we …
Continue reading

Posted in Management and strategy, Online UX research, User requirements Tagged , , , , , , ,

Our ongoing UX bench-marking research with Cisco continues to generate fascinating UX data and insights. Just recently Cisco tested and implemented some improvements to the online registration form which users must complete to create an account. As this task is …
Continue reading

Posted in Design, Management and strategy Tagged , , ,