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Category: User experience trends
Why do advertising industry bad practices persist? When advertising standards result in a lose-lose for customers as well as for advertisers, we should adopt new standards. As users and customers, our web experience is too often marred by the bad …
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Posted in Management and strategy, User experience trends
What does it mean for an organization to be obsessed with its customers? Give your perspective by taking this 5-minute poll from Gerry McGovern. Identify the aspects that are important to you: Click to take Gerry’s poll (a 5-minute exercise) Your …
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Warning: this article contains strong personal and professional opinion, plus some survey design talk! The Trump Make America Great Again Committee has a ‘Mainstream Media Accountability Survey’ at: https://action.donaldjtrump.com/mainstream-media-accountability-survey/ Go take a look; in fact, I urge you to take …
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Posted in Design, Online UX research, User experience trends
Service design is becoming a key organizational competence for business success in the Digital Age. Let’s look at a real-life service experience and see what we can learn about absolute requirements for great service design. A (bad) service story Just recently, …
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We often hear clients say they need a mobile website and strategy. But building and maintaining a mobile-specific website is making less and less sense for several reasons: Mobile includes an increasingly wide range of displays Mobile devices are …
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Posted in Design, Mobile, Uncategorized, User experience trends
Tagged design principles, mobile, userexperience
In this issue 6 Myths about the Mobile User Experience Mobile myths – Some resources Download or view the ‘Mobile: Extreme Top Tasks’ webinar 6 Myths about the Mobile User Experience About myths and mobile devices Myths are wonderful things. …
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Posted in Mobile, User experience trends
Tagged mobile, userexperience
“Click here”: what to measure We’re always looking for simple, cost-effective ways for our clients to highlight and communicate ways to improve their websites. Here’s one very, very simple metric that you might find useful and persuasive in your next …
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Posted in User experience trends
Tagged userexperience
Neo Insight’s e-newsletter on Customer Experience topics and techniques. We invite you to subscribe to our monthly e-newsletter: In this issue World Usability Day: November 13th, 2008 Web 2.0 and the future of accessibility: A discussion with Derek Featherstone …
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Posted in User experience trends
Tagged accessibility
