Subscribe to our blog
Category: Design
First-click tests solve common UX problems fast and easy This article discusses three common user experience problems, and how first-click testing can help identify and lead to solutions: Performance of a top task is negatively impacted by too-similar link-labels People can’t …
Continue reading
Posted in Design, Methodology, Online UX research, Uncategorized
Warning: this article contains strong personal and professional opinion, plus some survey design talk! The Trump Make America Great Again Committee has a ‘Mainstream Media Accountability Survey’ at: https://action.donaldjtrump.com/mainstream-media-accountability-survey/ Go take a look; in fact, I urge you to take …
Continue reading
Posted in Design, Online UX research, User experience trends
Are tables in your web pages stopping users in their tracks? Here is an example in which users reached the right page, but left before completing their task. The culprit was a table. Tabular data on the page was broken …
Continue reading
Posted in Design
On LinkedIn and similar virtual gatherings of user experience designers I am often struck by questions like, “What is the best wireframing/prototyping tool?” which are typically followed by replies in which the respondents give passionate support for their particular favorite …
Continue reading
Posted in Design, Mobile, Remote usability testing, User requirements
Our ongoing UX bench-marking research with Cisco continues to generate fascinating UX data and insights. Just recently Cisco tested and implemented some improvements to the online registration form which users must complete to create an account. As this task is …
Continue reading
Posted in Design, Management and strategy
Tagged Forms, remote usability testing, usability testing, UX research
Service design is becoming a key organizational competence for business success in the Digital Age. Let’s look at a real-life service experience and see what we can learn about absolute requirements for great service design. A (bad) service story Just recently, …
Continue reading
We often hear clients say they need a mobile website and strategy. But building and maintaining a mobile-specific website is making less and less sense for several reasons: Mobile includes an increasingly wide range of displays Mobile devices are …
Continue reading
Posted in Design, Mobile, Uncategorized, User experience trends
Tagged design principles, mobile, userexperience
We explore examples of how some higher education websites support their top tasks, with approaches that other web managers can learn from. We and our Customer Carewords partners have worked on 24 higher education websites in North America and Europe. …
Continue reading
Posted in Design
Tagged Higher Education, recruiting, top tasks, universities
Touch-enabled devices are proliferating at an astonishing rate. Touch, multi touch and gesture user interfaces are here to stay, but the wide variation between platforms – and even between applications on one platform – in what each touch action means, …
Continue reading
Posted in Design, Mobile
Tagged design principles, gestures, mobile, touch, userexperience
