Services
NOTE: Neo Insight is now DFFRNT.ca - see more services
Top Task Management & Strategy
Strategic research options to support data-driven decision making and create a user-centric focus for your website or application.
- Identify the small number tasks that are most important to your customers or employees
- Discover which attributes (e.g. content, structure, navigation) are most annoying your internet or intranet users
- Measure and benchmark the ability of your customers or employees to complete their top tasks
- Measure and benchmark the success of your internal search engine in helping your users complete their top tasks
Webinars and Gerry McGovern Master Classes
- Top Tasks Management webinars, Master Classes and in-house training options for you, your senior managers and your team.
User Experience UX Research
Strategic research options to support data-driven decision making and create a user-centric focus for your website or application.
- No time for testing? We can provide fast and effective reviews based on our many hours of watching web behaviour and on usability heuristics. Usability reviews will identify critical usability issues on your site, and provide recommendations.
Usability Testing for Mobile, Tablet, and Desktop Devices
- Usability Testing quickly identifies usability problems that are preventing your customers from completing a sale, or causing errors in application forms, or even failing to find the services your site offers. We'll test with your own site visitors, on their own computers to mimic their natural context as closely as possible. We are leaders in this field, providing training and mentoring to teams in Canada and the world.
- Test early! Catching usability problems at the prototype and concept stage can avoid wasted developments costs.
- Applying our backgrounds in Psychology, we'll help you choose whether a nudge or a new choice architecture will deliver the changes you need.
Journey Mapping and Experience Mapping
- Journey Mapping and Experience Mapping are powerful tools for improving your clients’ or customers’ experience. They are typically used to map customer experiences that are rich and complex, involving many parties and taking place over long periods of time.
User Experience UX Design
Achieve a customer-centric design by having us apply a variety of techniques to drastically increase the usefulness and usability of your website.
Agile Prototyping for New Designs and Design Concepts
- Use fast, cost-effective techniques to get your design ideas in front of customers as early as possible in the design process.
- Develop a site organization and navigation that allows users to complete their top tasks more successfully and quickly.
- Our iterative mobile-first design approach ensure a great mobile experience for your users, as well as generating benefits of increased simplicity, speed and improved navigation for mobile, tablet and desktop users.
- Achieve a customer-centric design by having us apply a variety of techniques to drastically increase the usefulness and usability of your website.
Email us to discuss your needs
Or call us at:
+1 (613) 271-3001
+1 (866) 322-8522 Toll-Free
