Tag: userexperience

Guest blog by Bob Johnson, Higher Education Marketing Consultant This blog – the second of two from Bob – summarizes results from a recent ‘Top Task Identification’ research activity. In my first article, 3 Top Tasks for “Online” Future Students: Cost, financial …
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Posted in Management and strategy, Online UX research, User requirements Tagged , , , , , , ,

Guest blog by Bob Johnson, Higher Education Marketing Consultant This blog – the first of two from Bob – summarizes results from a recent ‘Top Task Identification’ research activity. In a recent top task research project for a U.S. college, we …
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Posted in Management and strategy, Online UX research, User requirements Tagged , , , , , , ,

We often hear clients say they need a mobile website and strategy. But building and maintaining a mobile-specific website is making less and less sense for several reasons:   Mobile includes an increasingly wide range of displays Mobile devices are …
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Posted in Design, Mobile, Uncategorized, User experience trends Tagged , ,

Touch-enabled devices are proliferating at an astonishing rate. Touch, multi touch and gesture user interfaces are here to stay, but the wide variation between platforms – and even between applications on one platform – in what each touch action means, …
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Posted in Design, Mobile Tagged , , , ,

In this issue 6 Myths about the Mobile User Experience Mobile myths – Some resources Download or view the ‘Mobile: Extreme Top Tasks’ webinar 6 Myths about the Mobile User Experience About myths and mobile devices Myths are wonderful things. …
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Posted in Mobile, User experience trends Tagged ,

Are your customers or employees drowning in website content? Are they having trouble doing what they came to the website to do? Unbridled and poorly managed content proliferation is one of the biggest risks of our digital age. Many of …
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Posted in Management and strategy, Uncategorized Tagged ,

In this issue “Why would ‘Having a baby’ be on here?” Persistent navigation problems #GoC #uxwg Web Usability Week rocks! Cluttered and confusing menus and links are some of the biggest problems we find in our user research. Menus are …
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Posted in Design Tagged

We’ve been applying some new online research techniques to the evaluation of both proposed and existing information architectures on our clients’ websites. These techniques focus on the words and labels that drive visitors through their top tasks. In this article, …
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Posted in Remote usability testing, User experience trends Tagged , ,

In this issue People bring their Google expectations to your site Top Neo Tweets Over 30 billion web searches were conducted this summer, according to data collected by Comstor. Most of them took place on Google – averaging out to …
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Posted in Design Tagged ,

In this issue The Buying Funnel: Making it Easy to Buy Look out for The Stranger’s Long Neck! Top Neo Tweets Rocking the MarCom world Businesses, governments, universities… all our organizations are coming to realize just how fundamental and widespread …
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Posted in Management and strategy Tagged , , ,